Managing a vacation or temporary rental property in a city like Barcelona is no easy task. Changing regulations, operational requirements, property maintenance, and tenants’ needs mean that many owners choose to rely on a holiday rental management company in Barcelona that provides them with peace of mind, professionalism, and results.
With the aim of continuing to improve this relationship, at Lodging Management we conducted a survey among our owners, which we shared at the annual meeting that closed out 2025. The results not only help us identify areas for improvement, but also clearly reflect which aspects of the collaboration are most valued and why professional management makes a difference.
One of the most interesting results of the survey was learning how owners discover Lodging. Most received direct recommendations from friends, acquaintances, other owners, or neighborhood organisations. In a sector where trust is key and where the real experience of other owners carries more weight than any advertising message, we were happy to uncover this finding. It reinforces the idea that a holiday rental management company in Barcelona shouldn’t just offer services; it should build long-term relationships based on proximity, transparency, and in-depth knowledge of the local market.
Management professionalization: the key reason to delegate
When we asked what motivated owners to choose Lodging Management as their property manager, the most common answer was clear: the professionalization of management. More than 75% of respondents cited this as the deciding factor, followed by trust, transparency, and profitability. Delegating the management of an apartment rental does not mean washing your hands of the property; quite the contrary. It means having a team that understands the processes and regulations applicable to holiday and temporary rentals and acts judiciously in the event of any incident, protecting both the property and its long-term value.
Peace of mind, communication, and comprehensive management: the most valued aspects
The survey reflects quite unanimously what owners appreciate most on a day-to-day basis. Concepts like peace of mind, good communication, friendly service, professionalism, and comprehensive incident management appear repeatedly in the open-ended responses.
For many owners, knowing that their property is well cared for, that any problems are dealt with quickly, and that they receive clear and constant information is just as important as financial returns. In many cases, peace of mind is the real added value of working with a company that specializes in holiday rental management in Barcelona.
Listening with a purpose: a relationship based on continuous improvement
Another important aspect of the survey results is the sincerity with which owners shared suggestions for improvement. Some pointed to the need for clearer management reports, greater optimization of maintenance costs, or specific improvements in cleaning and monitoring the condition of the apartment.
Far from being interpreted as negative criticism, these comments reinforce the idea of a mature and collaborative relationship. Actively listening to owners is part of our commitment to evolve and adapt our services to the real needs of the market and each property.
What holiday and short-term rental owners need today
The current priorities of owners are very clear. Most point to increasing occupancy, optimizing property maintenance, and ensuring high standards of cleanliness and care for the property as their main needs. They also highlight the importance of reducing management costs and receiving clear and easy-to-interpret reports. These answers confirm that the role of a management company goes far beyond publishing an advertisement or coordinating reservations. It involves implementing a comprehensive strategy that combines marketing, operations, quality control, and performance analysis.
Technology, sustainability, and a forward-looking approach to rentals in Barcelona
The survey also highlights a growing interest in sustainability and the digital management of short-term rentals. Many owners value being able to consult occupancy and income data, compare results between months, or receive clear summaries of their property’s activity. At the same time, a significant number consider it important that their property is managed according to sustainable criteria, especially in areas such as energy efficiency and the use of eco-friendly cleaning products.
This response confirms that the future of holiday and temporary rentals in Barcelona lies in more efficient, transparent, and responsible management, in line with the expectations of both owners and tenants.
Good recommendations: the best indicator of satisfaction
Perhaps one of the most revealing findings of the study is that more than 88% of owners would recommend Lodging to other owners without hesitation, and the rest would do so with some reservations, but without negative responses. This level of recommendation reflects a solid and trusting relationship, built up over time. For Lodging, this support is the best indicator that our management model works and that the way forward is to continue nurturing this close and professional relationship.
Entrusting your property to a holiday rental management company in Barcelona is a strategic decision. It not only impacts profitability, but also the owner’s peace of mind and the preservation of the property. The results of this survey reinforce a key idea: when management is professional, transparent, and close, the relationship between owner and manager becomes a long-term partnership. At Lodging, we remain committed to listening, improving, and accompanying owners at every stage of their journey, with the aim of ensuring that delegating management brings real value.
